Product 01
Film in.
Intelligence out.
A11 watches the film you already shoot and returns organized plays, players, movement, and coaching moments — for staff review, not automatic distribution.
Concept preview. Coaches approve, edit, or reject every insight before it reaches an athlete.
Product 01
Automated film intelligence
Film goes in. Structured football intelligence comes out.
Zero data entry
A11's goal is to automatically identify and structure plays, players, formations, situations, clips, movement, and relevant coaching moments.
Start with analyzed film instead of a blank screen.
See what the naked eye can miss.
Computer vision and skeletal mapping applied to football-specific movement.
Skeletal mapping — concept preview
Built for Friday night film.
Football AI can't depend exclusively on broadcast-quality footage. A11 is being designed around the footage real programs actually produce.
The film doesn't need to be perfect for the data to be useful.
Designed for real-world football footage.
80 players.
80 different film sessions.
A single practice produces different coaching moments for every athlete. A11 automatically organizes relevant clips and insights into individualized player experiences.
Coach action
Nothing reaches an athlete until a coach signs off. A11 amplifies coaches — it doesn't replace them.
A11
Your A11 Practice Review is Ready
#21 — Cornerback
8
Reps
3
Moments
2
Trends
Rep 14
Outside leverage lost before break.
Rep 23
Improved pad level.
Rep 31
Pursuit path widened.
Coach while the rep is still fresh.
00:00
Practice ends
- 00:00Practice ends
- 05:00Film processes
- 10:00AI analyzes
- 20:00Player feedback available
The shorter the distance between the rep and the correction, the sooner athletes can understand what happened and prepare for the next one. Labeled as an A11 target workflow until demonstrated at scale.
From camera to coaching.
Capture
Use the team's existing film workflow.
Ingest
Film enters A11.
Understand
Computer vision analyzes players, movement, formations, and football context.
Coach
A11 surfaces insights for staff review.
Deliver
Approved clips and feedback reach individual athletes.
No duplicate workflow. No unnecessary data entry.